Tuesday 20 August 2019

Developing dating app like Tinder - because why not?

Everyone is hooked to dating apps - it’s a common sight to see people searching for souls sharing similar interests or even life partners (really). Dating apps like Tinder took the market by storm with its unique matching algorithm & easy to access interface.



Launched in the year 2012, among LA college peeps, the popular dating app gained tremendous traction. Valued at $1 billion in the year 2015, the juggernaut growth story witnessed 100 million downloads and 10 billion matches the following year. And those numbers doubled by 2017.

Since numbers always matter, let’s break down the lucrative dating industry into raw figures that justify owning an App like Tinder:
  • The online dating industry is estimated to be worth over $3 billion (in the U.S. alone).
  • Leading reports suggest the lucrative industry’s revenue would grow 25% by 2020.
  • The average consumer spends over $250 for subscriptions and in-app purchases.
Sounds amazing right?

But what makes dating apps an attention getter among the global audience. Well, let’s check out the secret formula:

  • Smart matching
 Users swipe, they get matched, either they proceed with flirting or catch up for a date, that’s how a simple dating app like Tinder functions. The app matches the mutual interests of users. Let’s say Aron loves dogs, so he would not be paired with a cat-loving Eva. However, if Eva loves steak, she might view Aron’s profile since he was the super-steak eating champion two years in a row at a common bar. That is how unique the app showcases profiles to users.

  •  Simplicity & familiarity
 It’s no Picasso, just plain and simple. Secure login with your social media profiles and end-to-end customization with pictures, interests, and others. There is even a handbook that guides users step-by-step and helps them get familiar with the features

  • Algorithms
 Now, this super-smart formula acts as the glue that binds all the features and awesomeness of the app together. The simplicity of usage is half the story; a lot of work goes on under the hood. By giving access to social media profiles, the app learns a lot about you and creates a user profile with relevant information. Users are rated against multiple metrics, involving desirability, involvement, and choosiness.

  • Proximity
 For spontaneous meetups whenever in the mood, the smart dating app showcases profiles that are in the user’s immediate vicinity. Users can modify the search radius for more matches.

Why create a dating app?
  • Dating apps are a diamond mine – look at how the industry is minting billions annually.
  • You know the secret to date applications’ success, thus saving precious time & money on figuring them out.
  • Users prefer finding partners online, hence, kicking out conventional means.
Ok, I am interested. How to get my hands on a dating app for my business?



Well, app development services have become affordable, given you have the secret formula. But if not, then building one from scratch can be an expensive and time-consuming affair. Not to mention the risks of failures chasing the unknown (well not entirely known). 
However, there is a smart way to cater to your request. An app developed from an advanced Tinder clone script. What is that you ask? A clone script comprises the crucial functionalities that make a popular app stand out, and app developers help integrate the process in your custom application.

Who to entrust with the crucial development quest?

There are many players in the market offering development services. I recently came across AppDupe; they seem to be checking all the right boxes with regards to online dating app development. The following services are included in their Tinder clone script:
  • Virtual geo-location
  • Discovery settings
  • Gender interest
  • Distance-based matches
  • Rewind profiles
  • Age & interest-based matches
  • And much more
Summing up

The market is impressive, so why wait for your rival to brag about their success. Get started with building your online dating app right away. If you have any additional ideas that may make your offering stand out, discuss with the development company. You never know, going ahead, I may end up writing about you.

No comments:

Post a Comment